The Marketing of International Schools

International schooling has for a long time enjoyed a position of market strength, with more demand for schooling than supply of quality schools, as shown by their long waiting lists.
UK independent schools could look to Asia to stem potential loss of students due to new tax on education

The new Labour Government in the UK is wrestling with how to raise taxes to tackle the public finance crisis. During the election campaign, they kept tight-lipped about which taxes will be affected, but they confirmed plans to impose Value Added Tax (VAT) on independent school fees.